Month: December 2014

How and Why You Should Convince Your Boss to Implement a Content Marketing Strategy

If you’ve brought up the topic of integrating a content marketing strategy for your company, but have been rebuffed by your boss because they feel that content marketing is too expensive, time consuming, irrelevant or just a phase; don’t give up. As essential a tool as content marketing will be to businesses in 2015, getting …

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Blue Star Direct Recognised for Environmental Excellence

We’re proud to announce that Blue Star Direct have recently been awarded for environmental excellence by Australian Paper Recycling, a division of Shred-X. The award recognises Blue Star Direct’s ongoing effort to ensure environmental sustainability. In the last financial year Blue Star Direct generated 13.4 tonnes of paper with 99.5% of this recycled. To put …

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