Month: June 2015

Blue Star Direct partners with RACP

Blue Star Direct are excited to announce partnership with The Royal Australasian College of Physicians (RACP). The R​ACP is a diverse and energetic organisation responsible for training, educating and representing over 22,000 physicians and paediatricians in Australia and New Zealand. Blue Star Direct will be working on an inbound project, data capturing clinical examination results. …

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Making Brand BFFs

I was recently invited to speak at the Australian Marketing Institute’s national Marketing Summit entitled “Brand BFF: Become a brand that customers love”. Of course there are different strategies (with varying degrees of success) that brands implement in an effort to “make friends” with their customers. Thinking of brands that get it right the example …

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Blue Star Direct to digitise AIPA

We’re pleased to announce an exciting new partnership with the Australian and International Pilots Association (AIPA). AIPA is a professional association and federally registered organisation representing pilots employed by the Qantas Group. It represents around 2250 pilots in both domestic and international operations and is the largest professional body of airline pilots in Australia. The …

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Blue Star Direct welcome Vita Group as new client

Blue Star Direct are happy to announce a new partnership with Vita Group. Vita Group is an ASX-listed provider of communications, consumer electronics and information technology products and services and is a leading channel partner to Telstra and Apple in the Australian market. The Group operates in the retail channel under the Telstra, Fone Zone, …

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