How we choose our partners?
Our data-driven solutions can help transform business by optimising brand engagement, facilitating speed to market and unlocking value at every touch point. Our insights and partner technologies help create and optimise customer experiences by building a predictive 1-to-1 customer journey across all channels. Ensuring that every customer journey is strongly correlated to business outcomes, we partner with:
Marketing automation provides you with the ability to guide your customers through an online journey that improves your chances of both higher engagement and ROI success. Leveraging the power within your data, IVE DDC will work with you to align your marketing automation platform of choice with your data to ensure your customers receive contextual, relevant and highly personalised communications.
IVE maintains strategic partnerships with the world’s leading software providers to ensure your organisation has access to the best tools to drive your business. Our Marketing automation practice is now one of the largest in Australia working with some of this country’s biggest and most well known brands.
- Adobe Marketing Cloud
- Vision 6
Customer Analytics & Business Intelligence
While most brands know their target audience, we believe it is those who know their customers who will enjoy a competitive advantage and sustained business success.
Putting customers at the heart of every business decision starts with having access to comprehensive data on key business metrics.
To provide meaningful and easy to read reports and dashboards which inform strategies to correlate with business outcomes, we choose these best-in-class providers:
- Tableau – Tableau is a visual analytics platform transforming the way we use data to solve problems—empowering people and organizations to make the most of their data.
- Power BI – is a business intelligence platform that provides non-technical business users with tools for aggregating, analyzing, visualizing and sharing data
- Adobe Analytics – is the industry-leading solution for applying real-time analytics and detailed segmentation across all of your marketing channels. … Adobe Analytics APIs offer limitless ways to integrate your most important customer data into key business processes.
- Google Analytics – is a web analytics service offered by Google that tracks and reports website traffic, currently as a platform inside the Google Marketing Platform brand.
Salesforce Marketing Cloud & Datorama – is a platform for marketers that allows them to create and manage marketing relationships and campaigns with customers. Salesforce Marketing Cloud provides professional-level email marketing software, using email marketing solutions to build 1:1 relationships with customers.
Every client has different hosting requirements. We work with you to recommend a solution and provider that optimises efficiency, security and reliability while also delivering value.
In addition to the services provided through our technology partners, IVE DDC has a number of complementary and proprietary technologies and data products to help fast track a brand’s journey to being customer centric.
- Mail Point
Single Customer View
Enable truly customer-centric marketing
While many organisations aspire to connect with and understand customers on a one-to-one level across all channels, often the correlation and flow of data between multiple systems makes that aspiration extremely complex.
IVE DDC’s Customer Data Platform services connect you with the latest in technology to truly unite the customer across your organisation. Providing a connection and data flow between different systems, our data platform enables the efficient creation of deep customer insight. By building a single view of every customer across all channels, truly customer-centric experiences and journeys can be delivered for loyalty and marketing programs.
CCM to CXM
IVE DDC is a partner to the leading software developers
- Message Point Rationalizer