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Salesforce Marketing Cloud Consultancy

Take your customers on a seamless, intuitive journey at every touch point.

We partner with our clients to overcome and future-proof the challenges they face in building and executing intuitive and integrated cross-channel customer journeys.

Blue Star DIRECT are one of the largest partners of Salesforce Marketing Cloud (SALESFORCE MARKETING CLOUD) in Australasia.

When it comes to solutions in marketing cloud, we solve problems around the set up and implementation of the platform, establishing the data structure and automating the importing of data from third party systems. We can also automate the tracking of the export of data from SALESFORCE MARKETING CLOUD to other systems.

We can integrate your Salesforce Marketing Cloud platform with the Salesforce CRM and assist with campaign creation and execution. We provide consultancy services, best practice recommendations and training to ensure you can get the most from your investment in one of the most advanced email platforms on the market today.

We can be available around the clock to provide support to your team, assist them with issues and problems as they arise. For many of our Salesforce Marketing Cloud clients we automate bounce backs to the digital print stream, ensuring your message is always delivered.

Blue Star DIRECT offer salesforce marketing cloud services in the following areas:

Above all, we will work as an extension of your team, take all the hard work off your desk and offer you a service that is second-to-none.

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Blue Star DIRECT are experts when it comes to digital marketing.

Whether you want to integrate your valuable data to Salesforce or Adobe Marketing Cloud, need help building your next automated cross-channel campaign or even learn how to better understand consumer insights via reporting, our digital communications team can help.

Blue Star DIRECT consults for some of Australia’s largest brands ensuring they’re maximising their Salesforce Marketing Cloud or Adobe platforms.

The solutions we provide?

Blue Star DIRECT’s suite of integrated applications enable marketers to plan, automate, deliver and optimise data-driven interactive marketing and real time communications to drive customer engagement, increase sales and improve return on marketing investment. Blue Star DIRECT and the likes of Salesforce Marketing Cloud and Adobe share a synergy between the approach to marketing and our own. That is, we both believe in the power of relevant and targeted marketing communications. Blue Star DIRECT can capture, cleanse and compose data from any database resulting in you executing from a single data source. By integrating our data expertise with technologies such as Salesforce Marketing Cloud and Adobe we can fulfil our promise of delivering your message anywhere, to any device, at any time.

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Working with Blue Star DIRECT, I feel confident that the sensitive data we deal with is in safe hands. The team are proactive and consultative, readily available and regularly go ‘above and beyond’. They take an active interest in our Direct Marketing outcomes and work hard to ensure our continued growth while implementing cost-savings.

Australian Children's Charity - Fundraising Lead Corporate & Community

I would just like to pass on our gratitude to Blue Star DIRECT VIC and NSW for the achievement of getting our carbon dm campaign out the door on time with minimal issues.

Major Australian Energy Company - Customer Fulfilment Manager

In consultation with Blue Star DIRECT, our newsletter was revolutionalised into a highly personalised, targeted eNewsletter with an equally personalised print alternative (to fulfil bounce backs and for customers who express a preference to receive a printed newsletter).

Major Australian Bank

We would recommend Blue Star DIRECT to businesses looking to work with a team of dedicated professionals who understand what your needs are and how to translate that understanding into the deliverables you desire. Blue Star DIRECT offer a consultative relationship over a vendor-customer based model and provide expertise in alternative solutions that you may not have thought of (you don’t know what you don’t know).

Major Australian Energy Company - Fulfilment Manager

During a high profile crisis response project involving a global brand, the logistical challenges of communicating with customers became apparent during a fast-paced, uncertain environment and legally sensitive corporate crisis. We engaged Blue Star DIRECT to assist in a rapid response campaign that involved printing, collating and sending high-quality communications and fragile packages to customers. Their professionalism in managing this difficult project was second-to-none.

Crisis Management organisation - Project Manager

We have worked with Blue Star DIRECT for many years across a wide range of mailings; from stylised campaign DMs to BAU communications. What really makes them stand out is the level of service they provide and their advanced knowledge of data. The people genuinely care about their clients and the quality of work, and they’re always responsive and highly professional. Our data is complex; requiring sophisticated programming and Blue Star DIRECT have been consistent in providing clear and accurate DM communications for our donors/customers.

Charity organisation

I have always found Blue Star DIRECT staff helpful and very efficient. Having several thousand files on site with Blue Star DIRECT means that in emergency situations it necessitates a request for file to be scanned urgently. They respond quickly and regularly exceed my expectations. Similarly whenever we query any scanned documents they are very responsive to investigate and provide us answers and or solutions. I can recommend their services and would be more than happy to talk to any prospective clients.

Australian Regional Council

The Examinations team had a very positive experience working with Blue Star DIRECT. The customer service provided and knowledge of printing was of a very high standard. I personally enjoyed working with the Blue Star DIRECT team. I would recommend Blue Star DIRECT to other universities if they were to approach you for examination printing.

Respected Australian University - National Manager TE&R, Student Administrative Services

Blue Star Direct is your only logical choice to handle these crucial tasks

With over three decades of experience behind us, our history of excellence makes Blue Star DIRECT the obvious choice. Across our Sydney, Melbourne and Brisbane locations, our 250 staff work tirelessly to bring you the results you’ll love. And we’ve been in the game for 34 years, so we know what businesses want, and what your customers will respond to.


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